Related Search: negative space on outdoor signs, designing signs, how to create outdoor signage, successful outdoor signs, fundamentals to a successful outdoor sign, outdoor sign|signs outdoor signage

negative space on outdoor signs, designing signs, how to create outdoor signage, successful outdoor signs, fundamentals to a successful outdoor sign, outdoor sign|signs outdoor signage

Turning Negative Space Into a Useful Outdoor Sign Component

In the world of signs, negative space is always positive. Negative space, or white space, refers to the empty areas on your business sign that have no words or graphics.

If a space has no words or graphic, how is it positive?

Well,isthishardtoread? Yes, it is. That's because there is no negative space between the words. Negative space separates different parts of your message and makes sure there is no overcrowding. Your sign should never feel cramped.

How can I make sure my sign isn't cramped?

You just need to use white space to your advantage. It's easy! Many people attempt to fill their sign with as much info as possible. You're paying for your outdoor signage and you want to get as much out of it as possible. And the more there is to read and see on your sign, the more people will be interested, right? Wrong.

Outdoor business signs with enough negative space provides readers with a visually interesting, easy to read message. The eye can explore the sign easily, without getting tripped up and overwhelmed by all the "stuff" on the sign.

But there's so much I want to put on my outdoor sign

You don't need to include a lot to make your sign say a lot. Our custom outdoor sign specialists can help you figure out how to create a succinct message, or you can check out some of our articles on that topic.

Now that I have a succinct message, how do I include white space on my sign?

It doesn't get much easier that making sure your custom sign has enough negative space. There are two ways to do this.

1. Downsize the text and graphics on yours sign so there is more room for white

2. Make your outdoor signs a bit bigger but keep all the elements on it the same size

Easy, right?

One more thing

When your done creating your sign, stand back from your monitor. If you think your sign is overcrowded, it is.

And don't forget to contact our graphic designers if you need any help.