Related Search: Outside Sign, Outdoor Signs, Designs for Outdoor Signs, Sign Design

Outside Sign, Outdoor Signs, Designs for Outdoor Signs, Sign Design

Always Make Your Custom Outdoor Sign POP

Tricks To Make Your Custom Sign Stand Out

Even before you start designing your custom business sign, you need to consider its placement. Why? Because one of the biggest keys to a sign's success is the environment surrounding it.

Let it Show

Your outdoor signage is there to attract and bring in customers and clients. You want it to be the best business sign possible, so you’ve spent hours creating your sign — picking out colors, trying different graphics and playing with the wording. Fantastic. But there's more to think about. If you own a beautiful bed and breakfast in the woods, you might decide to design a new custom outdoor sign featuring images of red and brown leaves. However, that sign would get completely lost among the real red and brown leaves of the surrounding forest.

Thinking About The External

The placement of your outdoor sign and several external factors should affect the decisions you make regarding your sign design. If you will be mounting your outdoor sign on the building, think about the color of the exterior. Bright blue might look great on a dark red brick building, but black might blend in. If you're putting your outdoor sign on a tree filled lawn, it's smart to stay away from green. In this case, a bright red may look nice. If your sign in on a city block, stay away from grays and blacks. Something brighter will stand out much better.

Colors and Contrast

Because it is so important that the colors on your sign stand out and have contrast, you may need to alter the shades you use in your business' existing color scheme. The colors on your sign are the most important factor. It's vital that you have the best sign possible — studies show that one business sign can increase your sales by up to 30%!

Shape and Size

You should also consider your custom outdoor sign's surroundings when you decide on a size and shape for it. Are you planning to place your business sign near a row of bushes? Make sure your sign is big enough that it doesn't blend in. It should be somewhat larger than the bushes its sharing space with. Is your company in a window-filled building? Planting a square sign right outside may take away some of it's pop. Try a circular or even rectangular sign so it's seen among the square windows.

Deciding On A Material For Your Sign

The material you use is also essential when thinking about your outdoor sign's surroundings. If your business is in a warehouse, think about how an aluminum sign may look in front of a building of a similar material. Maybe wood would be the better choice.

Clearly, the answer is to design your sign so that it is dissimilar from its surroundings. Your custom sign needs to catch the eye of potential customers and be visible from as far a distance as possible. Think about the environment in which your sign will be placed. Try making a list of the most predominant colors outside your building. Measure bushes and other signage if you need to. And our graphic designers are here to help. They will take all of this into consideration when helping you create a fantastic and successful custom business sign.