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The Trials And Tribulations Of Owning A Custom Metal Sign

Metal sign advertising is a lifelong investment.

My family is the first thing I think of whenever a holiday approaches. It doesn't matter if it's July 4th, Christmas or the approaching Memorial Day, I habitually give thought to the people I love during these fun seasons of the year. My family is very spread out across the entire country. I have family members located in every region of the USA. From my dad's brothers and sisters in Alabama, Utah, Connecticut and South Carolina to cousins in Oregon, Wisconsin, Tennessee and Oklahoma, I always have a place to stay anytime I go traveling. In fact, since I have so many relatives living in different locations, I almost never get to see each relative in the same room at the same time. My grandparents, however, are really good about scheduling events every two years or so and pressuring each family member into making the trek down to their home in North Carolina. I like to attend these reunions, as I love to talk with everyone and find out all the new gossip.

I never knew my father was a comedian.

Family reunions at my grandparents' house are always really exciting. My grandmother usually cooks a huge meal, my Uncle Bill plays the bartender and serves everyone drinks and my grandfather, after he has eaten, begins telling stories about my father and his brothers and sisters. These stories go on for hours, as each family member likes to chime in with his or her own account of what happened. This is always my favorite part of the reunion because I always get to hear a new story about something embarassing that my dad did when he was a teenager. The best story about my father concerns the time he was supposed wear a tuxedo and drive the limousine to pick up his Aunt Sally from the church on her wedding day. The way my uncle recalls the story is that Aunt Sally and her new hubby John were exiting the church to get in the car having been married for all of ten minutes, and instead of their driver (my dad) wearing the nice white tuxedo that Aunt Sally had picked out, he was instead wearing a full body gator costume complete with a tail and snout. Needless to say, my Aunt Sally was not amused. However, according to my uncle, the rest of the people at the wedding, though somewhat baffled, could not stop laughing. My dad is now a doctor and all of his years practicing medicine have humbled him, so I find it hilarious that the guy who I have always known to be a pretty serious person is capable of such shenanigans.

My grandmother tells the same story at every reunion.

My grandmother is the nicest woman alive. She is an amazing cook and loves it when she gets to take care of everyone. She also always brings up a story about the day that I was born. I have heard this story so many times now that I feel like I can give a first person account of every detail about the day I was born. She always starts the story by describing the weather. It was a steamer of a Tuesday and the clouds looked like they were going to open up at any second throughout the day, though it never rained. My grandmother's reason for always telling the story is that my birthday is the same as that of my cousin Martha. My parents were at Martha's sixteenth birthday party when my mom said it was time to go to the hospital. My grandmother loves to talk about how excited Martha was to have a cousin born on her birthday. In fact, Martha still lights up every time she hears my grandmother tell the story about our shared birthday.

Utilizing a custom metal sign helps me share my passion for reading.

I've been in business for myself for almost ten years. I run a bookstore on a busy street in New York City and I love being able to share my passion for reading with my customers. When I started my business, I had no idea how I should spread the word in order to build a customer base with whom I could share my passion, as this was my first solo business endeavor. I talked to my friend John and he recommended that I create my own metal sign. He told me he liked advertising with custom metal signs because they allowed him to be really creative. I took his advice and designed a sandwich board style personalized metal sign to display by the street in front of my store. This metal sign was my first attempt at advertising my store, and I still use the metal sign today, ten years later.

I think of my custom metal sign when I'm at family reunions.

I would imagine the reason I told you about my family reunions is because I compare my grandmother's ability to recount the day I was born with my ability to recount the day I first started using metal signage to promote my bookshop. It was a Tuesday in April and the weather was beautiful. I had a Thai dish for dinner that night because there was a Thai eating place located next door to where I bought my metal business sign. I could keep going with my description of the day, but I'll spare you the details that probably only I find interesting. My custom metal sign has been with me through all of the trials and tribulations of owning my own business, and I'm happy to say that the sign is still with me today.

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